Community Research Services
JWS Research helps you better communicate, deliver and effect real change in the community.
At JWS Research, we believe that genuine community engagement is the cornerstone of effective government policy and communication. Too often, policy-makers develop and deliver initiatives “in a vacuum” – without truly understanding what people think, feel and need.
Our Community Research Services help you:
Engage with public meaningfully
Build public trust by uncovering authentic opinions and experiences – not assumptions.
Navigate unique government imperatives
Align research with your department’s regulatory, budgetary and stakeholder priorities.
Base decisions on data, not guesswork
Explore public awareness, attitudes and behaviours to inform every step of policy development.
Speak the public’s
language
Craft messages people understand and relate to – avoiding jargon and “management-speak.”
Research is an evidenced-based way to understand what Australians really think and need.
Without research key questions can be left unanswered
- Priorities: Do your policies align with community and business priorities?
- Latest issues: What are the community and social issues and the ‘lived experience’ shaping knowledge, attitude and behaviour towards your policies?
- Interest: What are the key policies people are interested in and are they hearing about these in a way that meets their needs?
- Barriers to engagement: Why are people not engaging with a policy or issue that impacts them? How can you improve this
- Communication: What information needs do people have and how do they want you to engage with them?
- Is it working: What does success look like?
How do you know how you are tracking in terms of knowledge, awareness and sentiment? How has a delivered policy been received?
Empower your department or agency with research that drives real change.
We combine behavioural science, market insights and targeted analysis to deliver clear, actionable recommendations.
- Think like a consumer:
Everybody is a “user of things.” We map transactional mindsets and motivations to guide policy framing. - Identify genuine connections:
Research doesn’t tell you what to do, but how to do it. We uncover intuitive associations based on values and prejudices.
- Prioritise with precision:
Populism is tempting, but not always productive. We help you understand public mood to tackle complex issues effectively. - Communicate with clarity:
A good researched policy relies on its delivery. We strategise on the most compelling, succinct way to reach your audience.
Who we’ve worked with:
JWS Research has grown quickly to become an industry leader and a trusted provider of research-based advice to the government and business sectors in Australia, particularly on complex and challenging issues.
With our expert team, you don’t just get the results, you gain a dedicated partner who ensures you understand how to action them!
JWS Research capabilities are built around providing the insights that drive strategic decisions, ensuring you stay aligned with public sentiment, market trends, and emerging challenges.
- Small enough to be flexible and dynamic
- Vast experience allows us to hit the ground running
- Expertise covers more than research
- Responsive, accurate and high-quality results
- We stick to compact timelines
- Results, clear reporting and actionable insights
Sydney: Phone: +61 2 9011 5312
Melbourne: Phone: +61 3 8685 8555
Contact us
Find out what sets us apart
Complete the online form to send us a message.
JWS Research Services
Government Relations and Advocacy Research
Effective government relations and advocacy campaigns combine the right message, the right speaker, the right medium, and the right audience.
Reputation and Issues Management Research
Our research directors have a wealth of experience in brand and reputation risk in the corporate environment as well as the public sector.
Communications and Engagement Research
Identify the most effective channels, tools and messages to be noticed and cut-through so as to motivate, inform, educate or change attitudes or behaviours.
Community Opinion and Satisfaction
JWS research has specialised knowledge and expertise in developing and executing community satisfaction research including large-scale studies.
Policy Development and Strategy Research
To inform policy development we undertake research that explores attitudes, knowledge and beliefs of key stakeholder groups as well as the community.
Brand Positioning
Research
Qualitative and quantitative research at all stages of brand management to gain a thorough understanding of how a brand is perceived and experienced by its target audiences.
Understanding Attitudes and Behaviours
What people say and what people do are often very different.Understanding the prevailing attitudes towards the issue is crucial to successfully influencing behaviour change.
JWS Research
Campaign Converter™
Deep Experience. Extensive Research.
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